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Plus C’est La Meme Chose!

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Skype represents new wave of trickle-up technology

Duncan Stewart | Columnist profile | E-mail
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The purchase of Skype earlier this month highlighted three important themes: verbs are good, big companies like making money and businesses are getting more consumerized every day.

We’ve known for years that when a specific consumer brand name becomes the generic equivalent for the entire category (Kleenex, Xerox, Aspirin) that it was worth a lot of money. Products so honoured sell for premium prices and generate premium margins.

Historically, leading-edge technology was pioneered in the enterprise, and then trickled down to consumers over time. At one time, touch tone phones, laser printers or computers were only found in offices.

In 2011, we are seeing the reverse. Having a solution that is robust, well tested, scalable across tens or hundreds of millions, requires minimal training and that users actually like to use turns out to be a good thing. Any multibillion dollar tech company knows a lot about developing software, Skype’s buyer included. But “beta testing” on the scale of a global consumer offers a new development model, even for the tech experts.

This consumerization of enterprise information technology is becoming the new normal, at least some of the time. Enterprises are adopting tablets that started as consumer toys and businesses are using Twitter and Facebook for key marketing and customer service tasks.

Look for more consumer technologies and companies to be adopted and purchased by big tech companies that are primarily business focused.

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George helps friends connect FREE from their smartphones wherever they are in the world. George works over any 3G, 4G, LTE data plan or Wi-Fi for FREE. No contracts, no log-ins or passwords. George is like Skype, but without the need to add contacts. George simply allows you to access your native address book to connect with friends. And, unlike Viber, George gives you the option to make calls or send/receive sms with phone numbers anywhere in the world!


George also offers an upgrade to a full featured version with talk & text that substitutes your cellular service. And, here’s the kicker, GEORGE ANSWERS THE PHONE when you call for customer support because THEY care about your mobile experience.


Easy set-up: just download the app, enter your phone number and start inviting friends to get George. Soon, you’ll be talking the talk and earning cool shwag just for sharing like badges, coupons, and leaderboard rank. When your friends get the full-featured version, George will credit your account with $10 to use, or donate to one of the great causes profiled on its website. So, you can save money, earn rewards and do good things.


Members get the full-featured awesomeness of the George Mobile experience with an unlimited plan available at www.getgeorgemobile.com You’ll get:


ü a real local phone number


ü unlimited talk & text to any phone (incoming/outgoing)


ü voicemail/voice to text


ü personal dashboard and member profile


ü Canada $13/month


ü US/Canada $15/month


ü Great international rates (pay as you go)


ü or, Add unlimited Intl. for $10/month

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Investor Info, Video, Press Kit here: http://georgemobile.posterous.com/

George helps friends connect FREE from their smartphones wherever they are in the world. George works over any 3G, 4G, LTE data plan or Wi-Fi for FREE. No contracts, no log-ins or passwords. George is like Skype, but without the need to add contacts. George simply allows you to access your native address book to connect with friends. And, unlike Viber, George gives you the option to make calls or send/receive sms with phone numbers anywhere in the world!

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Mexican telecom giant America Movil eyeing Canada: analyst

America Movil, the giant Mexican carrier owned by the billionaire Carlos Slim Helu, may be investigating an entry into the Canadian telecommunications market by partnering with an established player here, a Bay Street analyst suggested on Thursday.

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